Abu Dhabi maps future in business tourism
The Abu Dhabi Tourism Authority (ADTA) is putting the necessary infrastructure in its three-year plan to turn the kingdom into a business tourism destination.
The Abu Dhabi Tourism Authority (ADTA) is putting the necessary infrastructure in its three-year plan to turn the kingdom into a business tourism destination, according to news reports.
ADTA hosted the Gulf Incentive Business Travel and Meetings Exhibition at its newly completed Abu Dhabi National Exhibition Center (ADNEC) where it will showcase its attractions as a meetings, incentives, conventions and exhibition (MICE) destination.
Said Sheikh Sultan Nahyan, „The business tourism industry forms an integral element of Abu Dhabi’s ambitions to attract 3 million tourists by 2015.“ The country currently sees about 1 million tourists.
With hotel occupancy rates at a high of 84 percent and a significant number of world-class projects in the pipeline, investors are now eager to move into Abu Dhabi, according to Mubarak Muhairi, director-general of ADTA. „Occupancy rate in Abu Dhabi hotels is one of the highest in the region.“
On its completion, ADNEC will be able to offer 55,000 sq meters of “inter-connected” exhibition space.
„Business tourism requires three years of planning,“ added Sheikh Sultan. „Sometimes even more.“